1. log-in to http://www.retailhub.com/

2. Mall Search section, type in “Your Mall” and choose the “Your Mall’s” link.

3. On the left side of the page, click/hover your mouse under “Retail”,

4. Click on “Sales & Events“.

5.Under “Sales & Events”, click on the drop-down arrow, choose the store name and hit on the “submit” button.

6. Click on ADD SALES AND EVENTS.

7. Add a Title or description of the sale/promotion.

8. To upload an image, click on the TREE icon (located at the right).

9. After clicking on the TREE icon, another window will open.

10. Click on the NEW IMAGE link located at the upper left corner of the page, then hit on BROWSE and locate the JPG (GIMP) on your computer then click on OPEN.

11. Once the image has been located, select LARGE for its proper size, then click on UPLOAD.

12. After uploading and if the image looks good, you can import it into the body of the email clicking on INSERT IMAGE.

13. Add the date for when you would like your sale or event to begin displaying on your website. These dates will not be visible on your event so if you would like to include date specific information about an event make sure this is included in your content section.

14. Add the date you would like the sale or event to come down. Your sale/event will be removed from the site at 11:59 pm on the day you enter. For example if your event is on Halloween, then set the remove date for 10/31/2011 and the sale will no longer be visible after the 31st.

15. Click ADD SALE

16. Once you add the deals REVIEW them in http://www.yourcenter.com/sales

GOOD EXAMPLE:

BAD EXAMPLE:

(Retailer name)Shoptopia Shop

(Title of the sale)Shop with us!

New Products: Feel beautiful! and Save!!

ALWAYS INCLUDE:

1. Retailer name

2. A title/Subject Line: that make you want to open the email or click on the sale

3. A description of what the customer will get if they come and shop with you.

4. Fine print. Include details so the customer isn’t surprised and confused on what they are getting.

5. Always link the customer to your store page or product information with more details of the sale or store details.

Have questions? Contact me anytime!

Author Profile: Ally Thiac is PlaceWise’s Retail Marketing Manager ally.thiac@placewise.com | 303.296.2413