Put your sponsorship dollars where your customers love to shop.
Media That Engages Shoppers
Sponsoring our unique mall-based programs allows your brand to fully engage shoppers, not merely advertise to them. We deliver far more than impressions. Each of our five annual event programs is an interaction-platform that is centered around the mall experience and extends that experience before, during and after shopping trips using online, social and mobile media.
Six Week Programs. Shoptopia® sponsor programs offer continual engagement and exposure to shoppers during key six week periods during the calendar year.
Deep Consumer Engagement. A variety of contests, games, relevant content, rewards and more creates participation with shoppers around thematic promotions.
Seasonally Relevant. Each sponsorship opportunity is built around specific shopping periods where consumers are focused and active, such as Back to School, Fall Fashion or Holidays.
Engages shoppers during any or all of five key shopping seasons.
Local Engagement, National Reach
Our programs are managed nationally across our network of shopping malls. Yet since they are mall-focused, they are experienced by shoppers as community-centric, local events. This gives your brand the media scale you need, with the grassroots connection and engagement that localizes your marketing efforts.
Each Shoptopia sponsorship period includes a charity partner, allowing your brand to extend your participation into a social responsibility initiative for your organization. Charities are chosen based on their relevance to the calendar period and content of the promotions.