- A growing national network of shopping malls and, more importantly, the shoppers who frequent them.
- A turnkey media solution that includes fully-integrated online, mobile, social and on-premise touchpoints.
- Highly measurable engagement with specific targets, including Women, Hispanics and Generation Y.
Shoptopia brings mall advertising into today’s digital marketing reality with integrated touchpoints that mirror the ways shoppers get information about brands, make purchase decisions, interact with their peers and more.
Shoptopia extends the shopping experience beyond the physical walls of the shopping center and places it squarely into the lives of the shoppers at any point in their day: at their home or office, on the road and in the store.
The result is an entirely new kind of shopper marketing media network.
One where online, mobile, social and on-premise media are part of a single media buy. Brands and advertisers who wish to create marketing relationships with these high-value consumers are now able to incorporate mall media and mall advertising into their plans in ways that have never been possible.
Shoptopia touchpoints include online, mobile, social and on-premise media tactics.
Rollover thumbnails below to view larger.
Shoptopia uses all digital touchpoints to engage and interact with customers throughout their typical path to purchase.
- Discovery and exploration online to find new products and brands that interest them.
- Relevant news and information from their shopping mall.
- Engagement and participation in mall events, such as Project Style.
- List creation and sharing online.
- Interaction with mall-associated social media such as mall Facebook and Twitter sites.
- SMS texting of offers, news, promotions and events.
- Mobile notifications (location based) upon arrival at their mall.
- Interactions with mall retailers and promotions via QR codes, image recognition, etc..
- Updates and information via local broadcast to their pad or phone while on premise.
- Rewards for purchases and participation.
- Sharing after their shopping trip.
Experience Shoptopia as a shopper does.
The following links will take you to live, real-time experiences and content that are happening right now on the Shoptopia network.
Web sites powered by Shoptopia
The cornerstone of our connection to shoppers is all of the individual mall web sites within our network.
See One »
Mobile web sites powered by Shoptopia
Each mall in our network also has a mobile-optimized web site that serves content and experiences for smartphone users.
Try it »