MPC: Commercial Property Management Platform of the Year

Aug 11, 2021

PropTech Breakthrough Names Mall Performance Cloud Commercial Property Management Platform of the Year

We’re excited to announce our Mall Performance Cloud (MPC) has been named PropTech Breakthrough’s Commercial Property Management Platform of the Year, as part of their PropTech Breakthrough Awards program!


PropTech Breakthrough is a leading independent market intelligence organization that evaluates and recognizes leading real estate technology companies, products and services globally. 2021’s program looked at more than 1350 solutions from 12 countries worldwide.


“Since the emergence of online shopping, many have forecast the end of physical shopping places like malls, shopping centers and stores. And while much of that narrative has turned out to be overstated, store and shopping center owners are indeed looking for ways to stay ahead of the game,” said Bryan Vaughn, Managing Director of PropTech Breakthrough Awards. “Placewise has created an advanced digital platform for retail properties and mixed use developments. Mall Performance Cloud connects the dots helping retail real estate owners uncover opportunities and solutions as unique as their assets. Congratulations on being our choice for ‘Commercial Property Management Platform of the Year’ for 2021.”


Our MPC platform is purpose-built for the retail real estate industry and brings together customer data, shopper engagement solutions, ecommerce marketplaces, tenant communication tools and data analytics into one easy-to-use platform to create a seamless, personalized experience for shoppers.


The new opportunity to create a unified shopping center-focused ecommerce marketplace and fulfillment center is a game changer to the industry.


“Recent headlines of the ‘Retail Apocalypse' have been fueled by the fact that consumer behavior has been changing. Owners and managers of commercial retail real estate assets need to keep pace. However, general enterprise solutions require expensive and time consuming customization to meet these unique needs,” said Peter Tonstad, CEO of Placewise. “MPC provides a complete, accurate, and timely record of both offline and online customer data while also streamlining communications with retail tenants. The result is connecting them with more shoppers and blending the best of physical and digital together to increase engagement, foot traffic and sales. We are so thankful to PropTech Breakthrough for recognizing our effort and innovation in this space.”

Learn more about MPC

Download the pdf here:
MPC: Commercial Property Management Platform of the Year