We may only be a few weeks past the halfway point of the year, and on the heels of one of the newer shopping holidays in Prime Day, but it's never too early to turn our attention to Holiday 2022! Yes, even before the kids return to school, before Labor Day, before Halloween, let's talk about shopping center marketing and advertising for Thanksgiving, Black Friday, Santa's Arrival, Tree Lightings and everything in between.
This year we're proud to share a vibrant new creative library which can be used as is for turn-key shopping center promotion, or as a starting point for your center's bespoke Holiday campaign. Whether you need eye-catching rich media creative, or a campaign that features dynamic retailer and event content from your website that changes automatically.
We’re also introducing a variety of social media services at various levels of management to accommodate your specific property goals and allow your team to be as hands-on or hands-off as you wish. (There’s no need to wait until the holiday to learn more and get these services activated.).....
Finally, our approach to digital advertising, data, privacy and their connection to the use of third-party cookies continues to evolve to stay in compliance with all local, national and international standards. We are pleased to introduce options for utilizing digital campaigns for building and maintaining first audiences (with the help of Marketplace Performance Cloud) to “cookiepocolypse-proof” your digital marketing and advertising strategy for years to come. Grow your first-party data with our proven acquisition campaigns and leverage that data to create sustainable targeting and modeling opportunities for the future.
Want to get a jump on your holiday advertising? Let's Talk